If you havn’t looked much into online coupons then now is your chance. There are huge deals on everything from a cup of coffee to 80% off 5 star hotels in Phuket. Some of the deals you get though can be misleading but for the majority of the deals it’s a win win for the customer.
Thailand tourism coupons
How the deals work here in Thailand is the coupon deal website approaches a business with the idea that if the business agrees to do the deal, they will gain all these customers that have never walked in the door before. The business agrees to say offer a coupon of 120 baht but sell the coupon for 50 baht a saving of 70%. Bonus for the customer but for the business it’s an upfront cost. After the fees from the coupon company the business owner only ends up with about 30-35% of the face cost. So a coupon worth 120 baht the owner will probably get a return of 40 baht. Doesn’t sound like a good deal for the business owner except that the 60% of the customers who buy the coupon are new customers that might turn into repeat customers so you could put it down as an advertising cost and if you have a decent shop you should be able to retain most of the new customers, as for existing customers it’s a great way to promote loyalty.
The one problem really preventing the coupon deal websites in Thailand from exploding is how the money gets from the customer to the coupon deal website. In Thailand, bank accounts are tied to the location the account was opened. If you transfer money from your account into a different bank or the same bank but to a branch in a different province you must pay a higher transfer fee. As apposed to using PayPal where the merchant must pay the fee. That means anyone who wants to buy a 50 baht coupon it ends up costing them 60-80 baht, 80 baht if say you live in Chiang Mai and their in another bank in Bangkok. So then your saving is only 40 baht. Nothing to write home about or let anyone actually feel that’s an awesome deal. Until everyone has debit/credit cards or has an account with a payment solution like PayPal customers aren’t getting the value from the cheaper deals. Ensogo does use PayPal btw so most of us can get awesome cheap coupon deals.